Japan’s Digital Marketing Landscape – Expanding a Business in Japan


Japan is the third-largest economy in the world after the United States and China. Despite the declining population, digital marketing spend is growing. In this webinar, we’ve invited Ramsey Elhadary and Ryosuke (Guy) Nitagai from Principle Japan to share their experience. 

Key topics covered in this webinar

  • Introduction
  • Japan’s stats
  • Unique Marketing Channels
  • Yahoo! Japan
  • LINE messenger app
  • Culture
  • Seasonality for retail sales (New Years, Golden Week, Valentines Day)
  • Key Takeaways


About Principle

Principle helps businesses of all sizes make better decisions through data. For the better part of a decade, we have helped global brands and Fortune 500 companies turn data into intelligence and actionable insights they can use in digital marketing.

Our team of 100 employees includes experts across Analytics, Paid Marketing, SEO, and Data Visualization. We offer actionable and measurable data analytics strategies, SEO, and campaign management services that deliver the digital transformation your business needs to outperform the competition.

We recruit independent professionals who have their own personality, an established way of life, a unique skill, and can share our philosophy. With such colleagues, we believe that individuals and companies will grow together and achieve great quality and result in an unseen business world.

To learn more about digital marketing and advertising in Japan or elsewhere in the Asia-Pacific region, feel free to contact us at Principle.

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