Make sense of your data and improve customer acquisition while lowering CPA

We support decisions with data and strive to meet the client’s need for speed to answer important business questions. Principle’s quality of decision making and improvements to support work efficiency are a reflection of how we and businesses operate in the current information age.


Brands are focused on digital analytics more than ever

  • Understanding customer interactions across all touchpoints is a key challenge for marketers
  • In 2018, 63% of marketers reported an increase in data-driven marketing spending
  • Real-time data from analytics and integrating analytics across channels are among the top focuses for marketers in 2019
  • 68% of marketers say improving ROI measurability is the most important goal for a data management strategy

Marketers are facing more data challenges

Telling the story with data while managing data across various platforms are common marketing data challenges.  Marketers are struggling with tools, technology, data, and analytics to measure ROI, effectiveness, and attribution.

Principle is ready to help marketers with data, and manage marketing technology platforms.

Principle combines strategy and technology to help you drive ROI and digital marketing

Boosting CPA, Conversion Rate, and ROI on media spend for the world’s largest brands

Data Visualization With Tableau

Principle will work with your existing infrastructure to help you maximize Tableau to the fullest. We will show you a custom strategy for data management, data visualization and business analytics that can help you better understand customer trends and improve retention rates.

We work with multiple data sources

Principle provides analytics that can be customized to your business needs. Since no two businesses are alike, customization is essential. We offer special services to help you create a dashboard that is right for your company while working with multiple data sources:

  • Web Analytics
  • AdTech / Paid Media
  • Heatmap
  • Survey
  • Videos
  • POS Systems
  • CRM

Ready to discuss your data needs?

We’re ready.  Let’s Talk.

Get In Touch